Marc Anthony Hair Care Selected as the Official Hair Stylists for IIFA Weekend and Awards 2011
Marc Anthony Hair Care announces its participation as the Official Hair Care Sponsor of this year’s 2011 Videocon d2H International Indian Film Academy (IIFA) Weekend and Awards which will take place in Toronto June 23-25, 2011. The IIFA Celebrations are hosted by the Province of Ontario and presented by CIBC. This remarkable weekend celebrating excellence in Indian Cinema will consist of the IIFA World Premiere of Double Dhamaal, IIFA Rocks presented by The Bay, IIFA Film Festival, IIFA Music Workshop, FICCI-IIFA Global Business Forum, and the highly anticipated Floriana IIFA Awards presentation ceremony.
“It is an honor for both me and my International Styling team to participate in and support such a prestigious event” says Marc Anthony. As the official Hair Stylists for the North American Premiere of IIFA Weekend 2011, Marc Anthony and his elite Team of Stylists will bring international beauty worthy of the Green Carpet.
The weekend will be begin with private on-call styling appointments to key celebrities as well as exclusive Marc Anthony Styling Suites at the Fairmont Royal York and Thompson Hotels.
On June 24th, Marc Anthony Stylists can be found backstage styling models, performers and dancers for IIFA Rocks presented by The Bay, held at the Ricoh Coliseum. Among the designers showcasing their collections on the runway will be Rajesh Pratap Singh, Sabyasachi, Vikram Phadnis and seven famed Canadian designers - DSquared, Mark Fast, Arthur Mendonça, Vawk, Calla, Erdem and Wayne Clark.
On June 25th at the Floriana IIFA Awards, Marc Anthony Hair Care will create exclusive backstage hairstyles for top talent, performers and dancers at the Rogers Centre. Stylists will be on-hand to create outstanding hair for presenters and award winners throughout the ceremony.
ABOUT MARC ANTHONY
Celebrity Hair Stylist, product developer and television personality - Marc Anthony is the creator of the True Professional® line of Hair Care products sold worldwide. Marc Anthony and his Team of International Hair Stylists have become synonymous with celebrity styling working with top talent such as Catherine Zeta-Jones, Paris Hilton, Eva Longoria, Freida Pinto, Tilda Swinton and Justin Bieber. Visit www.marcanthony.com for more information on Marc Anthony Hair Care.
ABOUT IIFA
Conceptualized and produced by Wizcraft International Entertainment Pvt. Ltd. and supported by the key members of the Indian film fraternity, IIFA is the most appreciated South Asian film academy. The Floriana IIFA Awards is India's biggest media event. With a viewership of nearly 700 million, it is among the world's most-watched annual entertainment spectacles.
